Big one today folks: we’re announcing that VP favorite brand 18 East is (finally) launching a skate team. Since its inception in 2018, the brand has had more references and connections to skating than any non-skate specific brand we can think of, so it’s due time for them to announce a proper entry into the skate world. Today on the podcast we talked talked to Antonio Ciongoli, the brand’s founder (and a sick skater in his own right) about this new phase for the brand, making a photo zine with GOATed GOAT Matt Price, and opening an official store in Los Angeles. Enjoy.
Oh, and we’re premiering the 18 East video featuring Marcello Campanello, Brandon Starr, and Ben Tenner TOMORROW. Stay tuned.
“...deliberately excluding it [skateboarding] from the conversation is much more difficult, because that’s the thing I’m the most psyched on.”
“Matt [Price] put the whole thing together…it’s probably the first time we’ve ever worked with someone where I had no notes, like literally none.”
“...you’re not going to be seeing roll-on grinds from 18 East, you’re not going to be seeing a ton of wallrides from 18 East, you’re not going to be seeing pole jams from 18 East.”
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